About

With 12 years of experience in visual communications and a diverse background working with small businesses, agencies and corporate marketing teams, I am an adaptable and well-rounded creative.

Michelle at Laptop working
Michelle at Laptop working
Michelle at Laptop working

Work experience

OCT 2024 - CURRENT

Sr. Graphic Designer // Corbin Design Group

Returned to a previous role to support high-volume print production during a critical period, while leveraging digital expertise to manage and grow cross-channel marketing and online store presence via Shopify. 

AUG 2021 - AUG 2024

Visual Designer // Keap

At Keap, I played a key role in overhauling the website's visual brand and scaling the design system. I contributed to crafting over 100 pages, particularly focusing on the new homepage. Additionally, I collaborated with stakeholders on paid ad campaigns, email marketing, special events, e-guides and social media initiatives.

AUG 2021 - AUG 2024

Visual Designer // Keap

At Keap, I played a key role in overhauling the website's visual brand and scaling the design system. I contributed to crafting over 100 pages, particularly focusing on the new homepage. Additionally, I collaborated with stakeholders on paid ad campaigns, email marketing, special events, e-guides and social media initiatives.

AUG 2021 - AUG 2024

Visual Designer // Keap

At Keap, I played a key role in overhauling the website's visual brand and scaling the design system. I contributed to crafting over 100 pages, particularly focusing on the new homepage. Additionally, I collaborated with stakeholders on paid ad campaigns, email marketing, special events, e-guides and social media initiatives.

DEC 2020 - JUL 2021

Email Designer // Ansira Digital

Thoughtfully planning, illustrating, and designing delightful email campaigns that maintain brand loyalty and drive customer click-through. Collaborating with internal XD team in efforts to build streamlined assets and responsive visual design systems for clients.

JUL 2015 - NOV 2020

Sr. Graphic Designer // Corbin Design Group

Conceptualized, planned and executed large-scale branded graphic solutions for the built environment, including commercial retailers, public spaces and exhibitions. Provided creative direction for all projects, guiding clients through the design process, oversaw production and attended installations.

OCT 2013 - APR 2019

Brand Designer // Orpheus Brewing

Developed brand identity and guidelines, ongoing promotional materials, digital ads and various product packaging designs to elevate Orpheus Brewing as the best sour beer brewery in the southeast.

AUG 2012 - JUN 2015

Sr. Graphic Designer // Havertys Furniture

Conceptualized and thoughtfully designed a vast array of marketing collateral and digital graphics for seasonal advertisement campaigns. Collaborated with cross-functional teams in efforts to style and photograph product environments for in-store and e-commerce display.

As a fine artist, I bring a distinct perspective that enhances visual storytelling and strengthens brand identities. My approach focuses on creating designs that clearly convey a brand's message and engage its audience.

Top five expertise

Top five expertise

  • Web Design

  • User Interface Design

  • Brand Identity

  • Art Direction

  • Marketing Design